Growing an audience with a giveaway without losing it the week after, and turning entrants into customers.
3 articles
Growing Followers With Giveaways, and Keeping Them
A giveaway is the fastest way to add followers and one of the worst ways to keep them — unless…
5 min read
Giveaway ROI: The Seven Numbers Worth Tracking
A giveaway is judged on seven numbers, all read thirty days after the draw rather than the…
6 min read
